If you could ask a prospective photographer just one question…..

If you could ask only one question when interviewing a photographer what should it be?

“What mode do you usually use when photographing a wedding?”

The incorrect answer to this question is “P” or “Program” mode. If you hear this, run away as fast as you can. For this is telling you the photographer is trusting the camera to make all the decisions. In the other modes(Manual, Shutter Priority or Aperture Priority), the photographer is making a thoughtful (I hope), artistic choice on how the camera should perform. Depending on the camera, you might also hear “Portrait,” “Sunlight,” “Scenic,” or some other term to indicate the photographer is using some sort of program mode. Photographers who use the “P” mode most likely are not skilled enough to understand lighting and how to use their camera. Hence the reason you should continue your search for another photographer.

How to Spot The Fake Rave

It is amazing how much we have come to rely upon the internet and various boards for purchase information. However, how much do you really know about the person making the recommendation. I am fortunate enough to be a subject matter expert on a bridal forum. Every so often I see a post extolling the virtues a photography studio or product. Upon closer examination it becomes obvious the rave was posted by the vendor themselves and not by a happy client. Some signs the rave might be fake include:

1) This is the writer’s first post on the forum. Why would somebody who has never visited, let alone posted to a board, suddenly show up and start praising a specific vendor?
2) The writer talks about only one vendor. Why not talk about the rest of your vendors too?
3) There is contradictory information listed. For instance, the post says something about a November ’07 wedding but the profile shows an August ’08 wedding date.
4) The wedding date given is a week day

The fake rave is just a way to obtain free adversing for the vendor in such a way as to deceive you. Just as the fake complaint is an attempt to drive people away from a competitor. For how to you really know who is the author of the anonymous post? In the end, do you want to hire a vendor who lies to you via a fake rave? For who knows what else they may lie about!

Jackie and Steve/Robin and Rob’s E-Sessions

I had two engagement sessions this week. Two very different sessions. The first was with Jackie and Steve. For their e-session we walked around the Lincoln Square area. It was the area where they first met and spent a lot of time. As we were walking we found the “Bad Dog Tavern” As you can see, we had a little fun at the tavern!

Engagement Photo for Jackie and Steve in Downtown Chicago
Another Chicago Loop engagement photograph of Jackie and Steve

A couple of days later, I was out in the St. Charles area for Robin and Rob’s engagement session. This time we were at a park on the banks of the Fox River. It was quite different from the one a couple of days before, but we still had fun.

A photo of Robin and Rob at the park taken during their engagement session
A photo of Robin and Rob at the park taken during their engagement session

April 6th Bridal Show

Last Sunday I was at another bridal show. This one was at the Renaissance O’hare. But it is not actually by O’hare. It is located just off of Cumberland. Anyway after driving around for a bit I found the place.

The winner of Sunday’s drawning for a complimentary Engagement session is Jennifer Small who is getting married on July 5, 2008. That just so happens to be the same day my brother Rick, is getting married. Well I hope it is a lucky day for both of them.

Meadows Club Follow Up

Earlier today, I thought I might be able to patch things up with Linda at the Meadow’s club. Unfortunately, nothing was accomplished. Hat in hand, I arrived at the Meadow’s Club and asked to speak with Linda. Once again, I apologized. Once again, rather than accepting my apology for unwittingly bringing my equipement accross the marble floor and driving on her “sidewalk”, I was yelled at. I had thought that after a couple of days, she might have calmed down.

Meadows Club Bridal Show Redux

As a wedding vendor, I work really hard to maintain good relations with the other vendors out there. I also work to keep the blog really positive. However, there does come a time when I do need to speak out about a bad experience I had at today’s Meadow Club in Rolling Meadows. After today, I am simply unable to recommend this venue. Here’s what happened:

This is the second bridal show at the Meadow’s Club in a little over a month that I attended. When I arrived, there was a car blocking one end of the circular driveway. As people park a little crazy when unloading for a bridal show, I didn’t think much of it. I just drove around to the other side of the driveway and parked by the front door. I unloaded a couple of boxes and then the trouble began.

As I started to roll my TV into the show, Linda, the general manager at the Meadow’s club came over and started yelling at me that I was supposed to use the loading dock. I mentioned that I had not seen any notifications. I was supposed to know the car blocking the driveway was there to prevent my coming in the front door. I apologized and then loaded the van back up.

Next, I couldn’t located the owner of the car, so I decided to turn the van around. Well how was I supposed to know the concrete next to the black top was her sidewalk and I was not supposed to drive on it. No matter what I said to Linda, I was wrong. For the rest of the day, everytime she saw me she shot daggers at me with her eyes.

Linda’s attitude towards the vendors was demeaning and condescending. Several times, she used the term, “if you had half a brain you’d have known….” While she is familiar with her venue she forgets that others may not be. If it was so important to her that people use the loading docks, then she should have put signs up on the front door.

So after all is said and done, I can no longer recommend the Meadow’s club and will remove it from my recommended list. For if this is the unreasonable treatment I received at a bridal show, what treatment can my clients or fellow vendors expect at this venue. For the last thing a bride needs at her wedding is a vendor war.

Photojournalism Is Just a Buzz Word

What is Photojournalism when applied to wedding photography? Even wedding photographers can’t agree! So if we photographers can’t decide for ourselves, then how can we expect you, the consumer to know what to expect?

So what is Photojournalism? The strict interpretation of the word means “news told via imagery”. We are used to seeing photojournalism in our local newspapers. While there are times the newspaper photographer does photograph exactly what is happening (like a fire scene or a sporting event), there are times when the photographer DOES stage the dignitary’s handshake or the walk down the red carpet. But no matter what, those news photographers did know photography, lighting and how to compose a photo.

During those early years, wedding photography had standard poses and shots. Today, this is known as the traditional style. Some of those traditional photos include the bride, bride with mom and dad, etc… Time marches on and photographers are getting more creative. Along comes the photographer who applies the newspaper photojournalism approach to wedding photography. A new style is born!

To understand how PJ became a wedding photography style, we need to go back in time. Years ago, the happy couple would stop at the photography studio between the church and the reception to have some portraits made. As time went by and cameras became more portable, the wedding photographer spent more time documenting the wedding and less time photographing traditional poses.

As Photojournalism was becoming a popular wedding photography style, digital cameras were becoming less expensive and more technically advanced. The photographer’s cost to learn the craft and click the shutter was significantly reduced. The photographer no longer had to purchase a roll of film, take the photos, develop the film and then print the proofs in order to see the photo. All of which cost actually money which was a barrier to learning the craft of photography.

Today’s digital cameras allow the photographer to press the button without incurring any costs until they print the photo. In fact, in full program mode, the camera will make all of the decisions for the photographer except where to point the camera and when to press the button. But in some situations, the camera can be fooled. The result is a photo that is out of focus, over exposed or under exposed.

Unfortunately, for the wedding photography industry, some wedding photographers seem to have forgotten or never knew that news photographers might actually stage the photo. Thus grew the rules of PJ Wedding photography. The subjects could not be aware of the camera. The photographer was not to influence any of the photos. Nothing could be staged. Some even believe that only natural or existing light could be used. Nothing artificial. All of the old rules went out the window.

Yet there are still no standards for what makes a photojournalist style. There is no international standards committee which sets the rules. Even the only true not for profit professional photographer association, Professional Photographers of America (and local chapters), is silent on the standards of Photojournalism (all other photographer organizations and associations are for profit entities). Yet PPA, does have strict standards for traditional photography.

Want some easy money? Take your digital camera, publish a website and call yourself a photojournalist wedding photographer. PJ has allowed amateur photographers who don’t know how to use a camera, compose a photo or understand light to take bad photos and call it photojournalism. This hurts not only true professional photographers but the consumer too. That is not to say, there are good photographers who do know how to take good photographs in the PJ style. Just that there are bad photographers out there claiming bad photos are photojournalism.

It is this convergence of smart cameras, no costs to take the photo and a photography style that has no rules that has created the confusion about photojournalism. Over expose the image yet get the expression, that’s Photojournalism. Don’t know how to use a strobe unit, just use existing light, no matter what and call that PJ. Don’t understand how to use light and take a photo, just take 5000 photos and you’ll be sure to get 500-700 for the client. That’s PJ too! Don’t worry if you forgot to take a formal photo of mom and the bride because pure Photojournalism photographers are not supposed to take any photos where the subjects are aware of the camera. Photojournalism has become a way to pass off mistakes or lack of photography training.

Every photographer can pick five to ten great images from an event to post on their website. Every photographer can create a great sample album for you to view. In fact, some unethical photographers have been known to actually steal images from other photographers for their website or use an album manufacturer’s sample and pass the work off as their own.

As a consumer, it is up to you to decide if the photographer’s version of photojournalism is the same as yours. In this day and age of the internet, there is absolutely no reason you should not be allowed to view the on-line gallery of a recent event shot by your prospective photographer. This is the best way to actually see what the photographer is delivering to their clients and ultimately to you.

So in the end, what is Photojournalism? It is just a marketing buzz word without any set definition. It is up to you, the consumer, to determine if your vision of PJ wedding photography is the same the photographer’s vision and style. No matter how good the photographer, if your visions don’t match, then you need to keep looking until you find a photographer whose vision of PJ matches yours. After all, PJ is just a buzz word

Meadows Club Bridal Show January 2008

Earlier today I was at the Meadows Club Bridal show. Congratulations to Susan Reiners who is getting married July 5, 2008. She’s won a complimentary engagement session or an additional $200 off her wedding photography package.

Also as a reminder to everybody, the Magical Moments Bridal Show special runs until February 14, 2008. Book with Magical Moments Photography and receive $400 off all standard wedding photography packages.